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Fundamentos de marketing
by Kotler, Philip
Publication:
México: Pearson, 2013
. xxxii, 600 p.
27 cm.
Date:2013
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Marketing de servicios: , personal, tecnología y estrategia /
by Lovelock, Christopher H.
Publication:
México: Pearson Educación, 2015
. xxii, 626 p.;
, Traducción de: Services marketing. 7th ed. Pearson Education, 2011. ISBN 9780136107217.
26 cm.
Date:2015
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Marketing municipal /
by Asensio Romero, Pedro
Publication:
Madrid : Díaz de Santos, 2008
. xx 200 p. :
22 cm.
Date:2008
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La guerra del marketing
by Ries, Al
Publication:
México: McGraw-Hill, 2007
. viii, 224 p.
, Índice
24 cm
Date:2007
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El plan de marketing en la práctica
by Sainz de Vicuña Ancin, Jose María
Publication:
Pozuelo de Alarcón, Madrid: ESIC, 2015
. 500 p.;
24 cm.
Date:2015
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Introducción al marketing y la comunicación en la empresa /
by Blanco González, Alicia & otros.
Publication:
Madrid : ESIC, 2014
. 230 p. :
, Incluye prólogo, índice, bibliografía y enlaces de interés.
24 cm.
Date:2014
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Avicultores
by Aldana Navarrete, Hugo
Publication:
Bogotá: Federación Nacional de Avicultores de Colombia, FENAVI, 2008
. 48 p.
28 cm.
Date:2008
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Avicultores
by Aldana Navarrete, Hugo
Publication:
Bogotá: Federación Nacional de Avicultores de Colombia, FENAVI, 2008
. 92 p.
28 cm.
Date:2008
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El marketing como estrategia de emprendimiento /
by Schnarch Kirberg, Alejandro
Publication:
Bogotá: Ediciones de la U, 2016
. 216p
24cm
Date:2016
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NUEVAS TENDENCIAS DE MARKETING/
by Keller, Kevin Lane
Publication:
Buenos Aires: Deusto, 2004
. 200 p.
21 cm.
Date:2004
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Ad-gnosis /
by Simancas Trujillo, Ricardo Antonio
Publication:
Medellin: Corporación Universitaria Americana, 2012
. 100 p.
28 cm.
Date:2012
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Apuesta de futuro del marketing: , Una visión sustentada en los procesos de cambio /
by Baptista Araujo, María Virginia | Girlado Arcila, Óscar Gonzalo
Publication:
Medellín: Institución Universitaria Esumer, 2015
. pp. 17-31
Date:2015
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Marketing mix y las nuevas tendencias: , Una mirada desde las ciencias duras /
by Serna Ramirez, John Andrés | Restrepo Medina, Liliana Patricia | Echeverri Lopera, Gloria Inés
Publication:
Medellín: Institución Universitaria Esumer, 2013
. pp. 177-192.
27 cm.
Date:2013
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Marketing en universidades: , Análisis de factores críticos de competitividad /
by Arrubla Zapata, Juan Pablo
Publication:
Medellín: Institución Universitaria Esumer, 2013
. pp. 207-226.
27 cm.
Date:2013
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Lectores seleccionadas de mercadeo 2010 , En nuestra pasión depende nuestra profesión
by Llano,Arango,Alejandro | Munera,Dias,Juan Guillerno
Publication:
Bogota; Asosacion colombiana de marcadeo, 2010
. 210 p. ;
23 cm.
Date:2010
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