Fundamentos de mercadotecnia / William J. Stanton y Charles Futrell

By: Material type: TextTextPublication details: México: McGraw Hill, 1991.Edition: 4Description: 732 p. ; tablas. 23 cmISBN:
  • 9684222793
DDC classification:
  • 4
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Libros Libros Biblioteca Central Colección General Available 11684

Traducido de la octava edición en inglés de fundamentals of marketing

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