Mercadeo en la práctica 1 : (Record no. 7977)
| 000 -LEADER | |
|---|---|
| fixed length control field | 01056nam a2200289 a 4500 |
| 001 - CONTROL NUMBER | |
| control field | C01102580c-X |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20160604101241.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 061207s2005 ck gr 00010dspa d |
| 015 ## - NATIONAL BIBLIOGRAPHY NUMBER | |
| National bibliography number | ck-2005-xxxx |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| Número Internacional Normalizado para Libros | 120510387 |
| 040 ## - CATALOGING SOURCE | |
| Original cataloging agency | CO-BoBLA |
| Language of cataloging | spa |
| Transcribing agency | CO-BoBLA |
| 082 04 - Número de Clasificación Decimal Dewey | |
| Número de Clasificación Decimal Dewey | 658.8 |
| Item number | V45m1 |
| Edition number | 20 ed. |
| 100 1# - Autor Personal | |
| Nombre Personal | Villa Gómez, Carlos Fernando. |
| 9 (RLIN) | 17088 |
| 245 10 - Título | |
| Título | Mercadeo en la práctica 1 : |
| Remainder of title | generalidades, análisis, planeación y ejecución / |
| Statement of responsibility, etc | Carlos Fernando Villa Gómez ; prólogo Jack Trout y Juan Luis Mejía Arango. |
| 250 ## - Edición | |
| Número de Edición | 2a. ed. |
| 260 3# - EDITOR - PUBLICACIÓN, DISTRIBUCIÓN, ETC. (PIE DE IMPRENTA) | |
| Lugar de publicación, distribución, etc. | Medellín : |
| Nombre del editor, distribuidor, etc. | Carlos Fernando Villa Gómez, |
| Fecha de publicación | 2006. |
| 300 ## - DESCRIPCIÓN FÍSICA | |
| Páginas o Volumenes | xv, 227 p. ; |
| Dimensiones | 22 cm. |
| 504 ## - BIBLIOGRAPHY, ETC. NOTE | |
| Bibliography, etc | Incluye bibliografía. |
| 505 ## - NOTA DE CONTENIDO | |
| Contenido / Ìndice | Generalidades - Análisis - Planeación - Ejecución. |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | MERCADEO |
| 9 (RLIN) | 12276 |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | ADMINISTRACIÓN DE MERCADEO |
| 9 (RLIN) | 8106 |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | ANÁLISIS DE MERCADEO |
| 9 (RLIN) | 8250 |
| 700 12 - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Trout, Jack |
| Relator term | pról. |
| 9 (RLIN) | 16720 |
| 700 12 - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Mejía Arango, Juan Luis, |
| Dates associated with a name | 1951-, |
| Relator term | pról. |
| 9 (RLIN) | 17089 |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Source of classification or shelving scheme | |
| Item type | Libros |
| 949 ## - LOCAL PROCESSING INFORMATION (OCLC) | |
| a | c |
| b | n |
| Price effective from | Permanent location | Date last seen | Not for loan | Date acquired | Source of classification or shelving scheme | Koha item type | Barcode | Damaged status | Lost status | Withdrawn status | Current location | Full call number | Copy number |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| 2016-06-04 | Biblioteca Central | 2018-07-03 | 2016-06-04 | Libros | 03382 | Disponible | Biblioteca Central | 658.8 V45m1 | 1 |
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BIBLIOTECA
2015-2019